Showcasing Your Work With a Portfolio
3 min read
Who this is for
People who hire service businesses want to see your work before they call. A portfolio is the strongest "trust me" signal you can put on your website. If you're any of these, you should have one:
- 🔨 Contractors and tradespeople — before/after photos of renovations, repairs, builds
- 🎨 Designers — logos, brand identities, websites, packaging
- 📷 Photographers — wedding shoots, family sessions, product shoots
- 🏢 Agencies — client case studies showing what you did and the results
- 🪴 Landscapers, painters, decorators — any visual transformation work
Step 1 — Turn on the portfolio
- Open your dashboard and click Addons in the left menu
- Find the Portfolio card
- Click Enable
(Free — included with your subscription.)
What a portfolio item looks like
Each project gets its own page on your site. The format is:
- 📛 Title — what the project was (e.g. "Kitchen Renovation — The Martinez Family")
- 📝 Description — a paragraph or two about the project: what they wanted, what you did, how it turned out
- 🖼️ Cover photo — a single hero image that represents the project
- 📷 Additional photos — before/after shots, detail close-ups, etc.
Step 2 — Add your projects
Two ways depending on what you have:
If you have projects on an old website
Use the import feature — see Adding Portfolio Items for the bulk-import walkthrough. Faster than rebuilding from scratch.
If you're starting fresh
Add them one at a time:
- In your dashboard, click Addons → Manage on the Portfolio card
- Click Add Project
- Fill in title, description, upload photos
- Click Publish
Common questions
"How many projects should I have?"
3-5 is enough to look credible. More than 10 starts to feel impressive. Don't pad with low-quality projects to inflate the count — quality beats quantity.
"Can I have categories or tags?"
Not currently — every project shows up in one big grid. If you really need to organize (residential vs. commercial, say), email us and tell us your case; if multiple people ask, we'll add it.
"What about client privacy / NDAs?"
For projects under NDA, anonymize the client. "A major retail chain" instead of "Walmart", no recognizable photos, focus on what you did and the result without identifying details.
"Can I remove a project later?"
Yes. Click into the project from the portfolio management page → Delete. No charge.