Your Website's Analytics

Two ways to see your traffic

Every SiteGlowUp site ships with analytics. You pick the source that fits your business in the Analytics section of your dashboard:

• SiteGlowUp Analytics — privacy-friendly traffic stats built from the CDN logs of the site we host for you. No tracker on your page, no cookie banner required, no third-party service.
• Google Analytics (GA4) — connect your own Google Analytics property and we inject the GA snippet into every page for you.

You can switch sources any time, or connect both and use the one you prefer for day-to-day decisions.

SiteGlowUp Analytics (the default)

Traffic stats are aggregated daily from CloudFront request logs and shown on the Analytics tab:

• Unique visitors and pageviews over the last 7, 30, or 90 days
• Top pages — which URLs are getting the most attention
• Top referrers — where visitors are coming from (search engines, social, direct)
• Country breakdown — where in the world your audience is

Because the data comes from the server side, there's no JavaScript tracker to block, no cookie consent banner required, and ad-blockers can't hide you from yourself. The trade-off is that data updates once per day, not in real time.

First-day gotcha: If your site just went live, the aggregator hasn't processed a full day yet. You'll see an empty state explaining when your first stats will appear — usually within 24 hours.

Google Analytics (bring your own)

If you already use GA or want real-time reporting, conversion funnels, or audience segmentation, connect your own GA4 property:

1. Go to analytics.google.com and create a GA4 property for your site (skip if you already have one)
2. Copy your Measurement ID — it starts with G- followed by letters and numbers (e.g., G-ABC1234XYZ)
3. In your SiteGlowUp dashboard, open Analytics and choose Connect Google Analytics
4. Paste the Measurement ID and save

We inject the GA tag into every page of your site automatically, including blog posts, portfolio items, and addon pages. When you add new pages later, GA continues working — no re-connection needed.

Once connected, the Analytics tab shows a View in Google Analytics button that links directly to your GA dashboard.

Switching sources

• Switching from GA to SiteGlowUp Analytics removes the GA tag from every page on your next change (or immediately if you confirm the prompt)
• Switching from SiteGlowUp Analytics to GA injects the GA tag on your next change
• You can disconnect GA any time — your historical GA data stays in Google's hands, we just stop sending new events

Previous location

Google Analytics was configured from Settings in older versions of the dashboard. It now lives on the Analytics page, alongside the stats themselves, so source selection and results are in one place.